Azione di Cura

Fashion film, 2024. Concept and design by Alessia Ferrucci. Directed and edited by Francesco Petrantoni. Original music by Francesca Marconi.

A group of women in white dresses, at night, on a rooftop. They repeat small gestures of care: washing, holding, waiting. The film follows these rituals like a slow choreography, where the dress becomes body and the body becomes gesture.